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“Alluring climate protection”
PAGE – The magazine of the creative industry reports on our campaign and highlights completely new aspects. “Climate campaign with a difference! Oldenburg asks, what can the climate do for you?” “In times of climate protection fatigue, the Coool agency asked itself how to generate enthusiasm for such a burning issue – and responded with…
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Climate. Make it. Happen.
What’s the plan when people are tired of hearing about climate change? Our answer: The first campaign that turns the tables. It no longer asks what you can do for the climate – but rather what’s in it for you. Coool implemented the campaign from concept to rollout.