We are trailblazers for trailblazers.

The transition to a successful 1.5°C future requires not only bold action, but also strong images and words: credible and emotionally effective communication in the context of sustainability that brings future-proof solutions to the market, inspires your customers and inspires employees. To leverage this potential, we develop creative solutions in all communication disciplines.

Climate protection as an opportunity.
Empowered by effective communication.

There is no question that the climate transition is the greatest challenge of our time. And yet many still see it as an investment that stands in the way of entrepreneurial success. The fact is: the exact opposite is the case. Only companies that start working towards achieving the 1.5°C target now will secure their future viability.

Companies are already benefiting from their commitment to the climate transition. Provided they communicate accordingly – to business partners, investors, employees and customers. With arguments tailored to their specific benefits, in their preferred channels, with the right approach, at the right time. This is where coool comes into play.

The ideal starting point:
A comprehensive analysis of your climate communication

Effective communication for those who want to do business successfully here.

Unique in competence.

As a boutique agency for the 1.5°C economy, we bring together the unique expertise of proven communications specialists with the specialist know-how of recognized climate transition experts. coool understands the issues of transition companies in depth and can translate them into authentic, credible communication in a unique way.

Universal in our services.

Thanks to our extensive team and network of specialized creatives, we ensure that the best minds are brought together for each task. From strategists and copywriters to graphic, motion, spatial and UX designers to SEO and SEA experts. For sustainability branding & positioning, sustainability communications & reports, cross-media campaigns, social media strategies or trade fair events.





We are Green Steel

Steel is an indispensable raw material for industrial societies and one of the biggest CO2 emitters in conventional production. As Germany’s leading green steel company, GMH Gruppe produces it in a climate-friendly way and thus makes a significant contribution to the decarbonization of the manufacturing industry in Germany, Europe and the world.

Coool accompanied the comprehensive relaunch of the website and brought the topic of green steel to life.

“We are delighted with the outcome of our successful partnership with Coool. The enhanced logic of our website is now more customer-friendly, which was a crucial objective for us.
What stood out the most about working with Coool was their intrinsic understanding of our values. Both our companies share a deep commitment to sustainability, making it seamless for the agency to grasp and effectively convey our core messages.”

LUCIANA FILIZZOLA, DIRECTOR SUSTAINABILITY AND COMMUNICATIONS

A strong bundle: Communication & Climate Tech.

coool and the Frankfurt-based climate tech company right° are united in their mission to make climate impacts and risks transparent and tangible and turn them into opportunities. That is why we have joined forces:

Through the exclusive combination of the powerful X-Degree Compatibility (XDC) Modells, which translates climate impact into °C, and strong, creative communication, we offer unique added value.

The Brand Identity

Climate change is one of the greatest challenges of our time. The Climate Tech right° offers a groundbreaking solution: Climate impact in °C. The brand identity developed by coool brings the positive power, clarity and emotion to the point and makes it tangible through multi-faceted storytelling.

Our Debut.
Three awards in a row.

Storytelling for a better future.

In the big cover feature of PAGE – Das Magazin der Kreativbranche (issue 02-2023) on the topic of storytelling for sustainable design, the editorial team chose our brand identity for right° as the lead story, reporting on how we proceeded and what drives us.

Continue reading: Design for a better life

Let’s start something coool.

Tried and trusted.

Distinguished and dedicated.

Member of Unternehmensnetzwerk Klimaschutz

We are growing.

Do you identify with our mission, offer creative excellence and like to work together as equals?
Become part of our team!