Oldenburg is taking the next concrete steps in climate action – and has commissioned the team from coool and Tracemaker to shape the next phase of the city’s climate communication.

Following the successful launch of “Klima. Mach’s. Konkret.”, the focus now turns to building on the campaign’s three core themes and expanding the content of the city’s climate portal. What theme will take center stage in this new phase? That’s still under wraps – the reveal is expected later this fall.

100% future. Accessible to all. What’s already clear: This next phase will put a strong emphasis on dialogue with the people of Oldenburg – and with expert stakeholders. To make that happen, coool has teamed up with stakeholder engagement specialist Melanie Peschel and her consultancy Tracemaker. Together, they’ll lead the conception and implementation of the campaign until spring.

Straight talk over climate jargon. With expertise in stakeholder engagement, local climate transition processes, energy issues, and participatory communication – both analog and digital – Tracemaker and coool are combining their strengths to move the project forward. The climate campaign launched in the spring and the city’s climate portal provide the perfect starting point to approach the next phase of the climate transition – together with the people of Oldenburg.

Foto: Tarek Kemper. In the picture (vlnr): Peter Zenner, Melanie Peschel / Tracemaker, David Ahlers, Kerstin Frerichs, Lena Mäusezahl, Tobias Kollmann, Marvin Schnabel-Thissen